by Jovana Vujnic | May 22, 2023 | Content Marketing, CRM, Email Marketing Automation, PODCAST
Coming up with good content is hard work – even for the most experienced copywriters. ChatGPT and AI can help, but it can also be time consuming to find words to instruct it to give you the right content for your brand. But don’t despair! We now have... 
by Jovana Vujnic | Mar 31, 2023 | CRM, Email Marketing Automation, Online Business Strategies, PODCAST
In this article I’ll share the importance of customer segmentation and how it can be used to simplify and automate sales and marketing systems for your business. Customer segmentation is the process of grouping customers into categories such as psychographic,... 
by Jovana Vujnic | Jul 19, 2022 | CRM, Lead Conversion, Lead Generation, Online Business Strategies
When it comes to digital marketing, we’ve seen our fair share of various different lead generation tactics online. Some can be perceived to be quite ‘spammy’ in nature but some have been very clever! In this blog we’ll discuss why lead generation is important for your... 
by Jovana Vujnic | May 10, 2022 | CRM, Ecommerce, Email Marketing Automation, Online Business Strategies
ActiveCampaign vs Klaviyo – Review In the debate for ActiveCampaign vs Klaviyo, plenty of companies struggle to make the best choice for their business. After helping clients set up both Klaviyo and ActiveCampaign for their online stores over many years, we’ve... 
by Jovana Vujnic | Mar 24, 2022 | CRM, Lead Conversion, Lead Generation, PODCAST, Sales Funnel
Wondering how to turn leads into sales? You’re not alone – 80% of prospects will say No, before they say yes! In B2B sales, cold calling seems to work for lead generation but many people fear it, hate it or avoid it. In today’s episode, I’m speaking with... 
by Milena Vujnic | Nov 3, 2021 | Content Marketing, CRM, Email Marketing Automation, Lead Conversion, Online Business Strategies, Sales Funnel
3 Ways to Increase Conversion Rates with Automated Emails In this post I share the three ways you can get people clicking on your emails and then clicking on the links inside the emails. This applies to whenever you’re sending one-off emails such as newsletters...